Join Our Affiliate Program

GunsBet Casino's affiliate program is a partnership opportunity for publishers, streamers, affiliates and marketing partners who reach adult audiences in Canada. We work with partners who value clear communication, responsible advertising and a practical approach to building a lasting relationship.

What the program is for

The program connects GunsBet Casino with partners who can introduce our brand through relevant content and approved marketing channels. We aim to keep the process straightforward: agree on where and how GunsBet Casino will be promoted, provide suitable materials, and stay in touch as the partnership develops. Every placement should be accurate, appropriate for its audience and consistent with applicable advertising requirements.

Partnership benefits

We know different partners work in different ways. An established publisher may need copy and creative assets for a planned campaign, while a streamer may want to discuss which formats suit their channel. Our team can review proposed placements, answer campaign questions and help keep brand messaging consistent. Partners also have a direct point of contact for commercial discussions rather than relying on generic campaign instructions.

Commission structure

Commission terms are discussed before a partnership goes live. The structure depends on the agreed arrangement and the type of activity involved, with any eligibility rules and payment terms set out in the partnership agreement. We do not present a single model as the right fit for every partner. If you are considering a collaboration, we can discuss the available options and confirm the terms in writing.

Tracking and reporting

Clear reporting matters when evaluating a campaign. We discuss how referred activity will be attributed and what reporting information will be available under the agreed terms. Partners should be able to review their results, raise questions about the figures and understand how commissions are calculated. Reporting arrangements can be confirmed during partnership discussions, so expectations are clear from the start.

Marketing tools and support

Approved brand assets and practical campaign guidance can help partners publish with confidence. We can coordinate on creative requirements, wording and placement details before materials go live. In Canada, that also means paying attention to the audience and the rules that apply to gambling advertising in the relevant market. Please check with our team before making claims about GunsBet Casino that have not been approved for your campaign.

Working together over time

We prefer partnerships that can be reviewed and improved, not campaigns built around short-term claims. Regular communication gives both sides room to discuss performance, update materials and adjust plans when needed. If your audience and approach are a good match for GunsBet Casino, we would welcome a conversation about working together.